Expanding into new markets is a thrilling prospect for any business. It offers the opportunity to reach new customers, increase revenue, and enhance brand visibility. However, entering new markets also comes with significant challenges, and one critical question that businesses must ask themselves is: “Is our brand strong enough to support this expansion?” This blog […]
SmallBizLady Summer Reading List 2024
It’s Summer, and that means it’s time a grab a good book and grow your expertise. There are many business books that have delivered an array of insightful and actionable reads. There are a particular set of books that I find valuable for small business owners seeking to navigate the complexities of entrepreneurship. Here are […]
How to Find the Perfect Business Idea
Embarking on the path of entrepreneurship is not merely about having the drive and passion; it’s also about channeling that energy into the right business opportunity. Once you’ve scrutinized your abilities, identified your strengths, and visualized your entrepreneurial future. Now, you must determine What kind of business you should start. Answering this requires introspection, strategic […]
How to Thrive as a Small Business for 25+ Years
Surviving and thriving in the competitive landscape of running a small business is no small feat. I’m proud to say this month, we here at Quintessence Group are celebrating 25 years in business. Honestly, I can’t believe it. It really doesn’t feel like it’s been that long. In the early years, we weathered the storms […]
Why You Need a Brand Refresh
When was the last time you evaluated your brand? For small business owners who need to stay relevant, competitive, and engaging, it is paramount to refine your brand and messaging as your business transforms. One of the most powerful tools at your disposal is your brand. As time progresses, the effectiveness and resonance of your […]
10 Bible Verses Every Small Business Owner Needs for 2024
Are you walking in your purpose in 2024? This past Summer, I got a message from God three times that I was playing too small. He asked me to create a goal so big for myself that only he and he only could make it happen for me. For weeks, I sat with it, trying […]
Top Ten Attributes of a Leadership Mindset
A leadership mindset isn’t a fixed trait but a set of qualities that can be developed and refined over time. It involves a commitment to personal growth, effective communication, and a genuine desire to lead with integrity and purpose. Ultimately, a leadership mindset enables individuals to positively influence others, drive positive change, and make a […]
Turning Resolutions into Reality: A Blueprint for Small Business Success in 2024
As the clock strikes midnight on January 1, small business owners across the globe are filled with renewed hope, setting resolutions to make the coming year their best one yet. However, the unfortunate reality is that many of these aspirations fall by the wayside as the year progresses. The biggest goal killer in business is […]
20 Ways to Prepare Your Small Business for 2024
Amidst the hustle of your busy holiday season and the drive to conclude 2023 on a high note, it’s crucial to turn your attention to planning for the upcoming year. The arrival of 2024 is imminent, and the strategic groundwork you lay now will pave the way for your small business’s success in the new […]
20 Steps to Get Started with Professional Speaking
If you have a powerful message to share, unique insights, or specialized knowledge, professional speaking could be the perfect platform for you. But how do you get started? In this article, I’ll outline a 20-step process to help you embark on your professional speaking journey. 20 Steps to Get Started with Professional Speaking Like any […]
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